25–29 August 2027 · Your Sunshine staycation

A little longer.
A lot more
Sunshine.

Arrive on Wednesday 25 August, settle into our brand-new camping field and give yourself time to unwind before your festival weekend.

Explore Wednesday add-ons ↓

£35Per adult + booking fee
£95EHU + booking fee
Sunshine Festival crowd beneath a glowing orange sunset
Sunshine Festival, 2025 — a little taste of the weekend ahead.
A note for every Sunshine camper

New field.
Same favourite
camping areas.

All Wednesday arrivals and all electric hook-up pitches will be in a brand-new field close to the arena — a field we haven’t previously used for festival camping.

Wednesday campers must pitch in this designated area. You won’t be able to choose a spot elsewhere on site while festival setup is underway. The new field is fenced and separated from the arena and campsite setup areas.

So arriving early won’t give anyone a head start on the usual camping spots. Our regular camping areas won’t be used for Wednesday early-arrival camping. This does not reserve or guarantee any individual pitch.

Your new camping area

Where your extra day begins.

Development photographs showing the new camping areas and access roads beside the lake, before filling
These development photographs show the location of our new camping area near the arena, separate from the usual camping fields. They show the lake before filling.
Start your break on Wednesday

Your weekend, with time to spare.

Wednesday arrival adds an extra night to your Thursday stay. Adults need a weekend ticket, a Thursday-arrival add-on and a Wednesday-arrival add-on. Electric hook-up is an optional extra, with limited availability.

01 · Arrive early

Arrive Wednesday 25 August

£35 per adult + booking fee

Make more of your Sunshine getaway.

  • Requires a valid weekend ticket and Thursday-arrival add-on.
  • Camp in the dedicated new field near the arena.
  • Children and teens do not need a Wednesday add-on when arriving with their responsible adult who has one. Their usual festival tickets are still required.
  • Limited Wednesday-arrival availability.

Already booked Thursday? Keep your ticket and just add Wednesday. Wednesday does not replace your Thursday add-on.

Book Wednesday arrival — £35 per adult plus booking feeBook Wednesday arrival ↗

02 · Add a little comfort

Wednesday electric hook-up

£95 + booking fee

Optional power for your camping pitch.

  • Requires a weekend ticket and both Thursday- and Wednesday-arrival add-ons.
  • £95 per EHU pitch, plus booking fee.
  • Located in the same brand-new field.
  • Limited EHU pitches — offered first to Wednesday arrivals.

Book Wednesday to Monday electric hook-up — £95 per pitch plus booking feeBook Wednesday EHU ↗

Wednesday–Monday EHU package.

EHU does not include festival admission or either arrival add-on. Wednesday arrival is an extra £35 per adult plus booking fee on top of your weekend ticket and Thursday add-on. Any later release for other arrival days will depend on availability.

Make it a proper break

You’ve earned
a few slower days.

Pitch up, put the kettle on and enjoy a little breathing space. With Upton upon Severn within walking distance and the Malvern Hills nearby, there’s plenty to discover beyond the festival.

Make time for the places you usually drive past — and the people you came with.

Two people relaxing on a grassy hillside
Time to slow down before the festival.
A walking path along the green ridge of the Malvern Hills
The Malvern Hills — make a day of it.

A Malvern adventure

Head out towards the Malvern Hills for a walk and wide-open views, before returning to your festival base.

Find a local walk ↗

Your own pace

A lazy lunch. A catch-up with friends. Time to settle the family in. Arriving on Wednesday gives your getaway room to breathe.

Before you book

A few useful answers.

I’ve already bought Thursday — what do I need?

Keep your Thursday add-on. To start your stay on Wednesday 25 August, add the £35 Wednesday ticket per adult, plus booking fee. You still need your weekend ticket. Wednesday is an additional night, so it does not replace Thursday.

Do children and teens need Wednesday tickets?

No Wednesday add-on is needed for children and teens arriving with their responsible adult who has one. They still need their usual festival tickets.

Can I camp anywhere if I arrive on Wednesday?

No. All Wednesday arrivals must camp in the dedicated new field near the arena. Other areas remain unavailable to early arrivals while festival setup takes place.

Will early arrivals take the usual camping spots?

No. Wednesday camping uses a field we haven’t previously used for festival camping. Early arrival does not provide early access to the regular camping areas or reserve a particular pitch there.

Do I have to book electric hook-up?

No. EHU is optional. You can choose Wednesday arrival without EHU, subject to availability.

Can I buy EHU without Wednesday arrival?

In this first release, Wednesday EHU is only available to customers with a weekend ticket and both Thursday- and Wednesday-arrival add-ons. Any later release for other arrival days depends on remaining availability.

Does Wednesday arrival mean the arena is open?

Wednesday arrival is an early camping option. Festival setup will still be underway, and access to setup areas will be restricted. Follow the published programme for arena opening times and entertainment.

What time can I arrive on Wednesday?

Wednesday arrival opens at 10am on Wednesday 25 August 2027. Details of which gate to use and your arrival instructions will be sent closer to the festival.

More time together

Let your Sunshine break
start on Wednesday.

Limited Wednesday arrivals. Limited electric hook-ups. A brand-new field, close to the arena.

See your Wednesday options ↑